Ella Moss styles are created from a feeling

Ella Moss

The Ella Moss styles are created from a feeling rather than a design according to Ella Moss designer Protzel. Rather than use a scientific approach to fashion design, I prefer to rely on my discerning eye and intuition, working with my hands, cutting up T-shirts and experimenting with different dyes and fabrications for each piece. When designing the green striped cotton dress Sarah Jessica Parker wore on Sex and The City, Protzel describes the process as more instinctual than calculated.

While Ella Moss clothing runs true-to-size, it is meant to cling to the figure. Some customers have noted that their normal size tends to fit too loose and they size down for a better fit. Regardless, if you buy Ella Moss, you should expect with a good deal of very form-fitting cling.
Although Ella Moss has attracted celebrity fans like Gwyneth Paltrow, Cameron Diaz, Kirsten Dunst and Liv Tyler, Protzel doesn’t have plans to create Red Carpet gowns any time soon. Radiating effortless style, Ella Moss is casual, comfortable and fashionable, and each piece can always work back to designer jeans and flip-flops.